Specializing In:
- Brand Strategy & Positioning
- Integrated Marketing & Campaign Development
- Content Strategy & Thought Leadership
- Storytelling
Specializing In:
Education:
Bachelor’s degree from Washington State University’s Edward R. Murrow College of Communication
With more than 25 years in marketing — spanning agencies, Fortune 500 companies, and scrappy startups — Heather has learned that the best brands aren’t built overnight, or on clever, quick-turn campaigns. They’re earned through the delivery of exceptional products and services, a genuine understanding of what customers truly need, and showing up for them consistently over time.
That philosophy guides everything Heather does at REDW, where she leads the firm’s marketing team across a growing national footprint. Her work connects REDW’s services with the clients and communities the firm serves through brand strategy, content, and campaigns designed to spark real, relevant conversations — the kind that evolve into lasting relationships.
Before joining REDW, Heather held senior marketing roles at Razorfish, Microsoft, JPMorgan Chase, philosophy cosmetics, Macerich, and Inspire Communities. That broad experience, from global product launches to community-level storytelling, has reinforced a core belief: that marketing works best when it’s rooted in humanity.
Listen first. Solve real problems. Build something that lasts.